Consumers Energy:
Sponsor of FIRST

Graphic design & Motion Graphics

 
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OVERVIEW

FIRST — For Inspiration and Recognition of Science and Technology — National Competition offers children the opportunity to compete in robotics, motivating young people to pursue education and careers in science, technology, engineering and math, while building self-confidence, knowledge and life skills.

Consumers Energy is a big supporter — especially when it comes to the next generation. So, it was a no-brainer for them to sponsor the event. Tasked with creating a motion graphics piece to be displayed on LED screen billboards, our team decided to highlight the four pillars if the competition: science, technology, engineering

and math. We had fun for the kids, while also staying true to Consumers Energy biggest priority: Michigan’s future.

 
 
 

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Creative Director: Corey Brent
Art Director: Tim Laakso
Designer/Motion Graphics: Tyler Czarnecki & Stephen Thomas